Friday, 30 November 2012

PR INFO: The Body Shop Vitamin E Range: A skincare Icon for 35 years

Our Vitamin E range has been loved by women all over the world since 1977.  A bestseller for 35 years, one Vitamin E product sells every three seconds. 


We source vitamin E from nature for our vitamin E range. That’s why we include wheatgerm oil, extracted from wheat kernels, as it’s one of the richest natural sources of vitamin E. We also use vitamin E-rich soya oil extracted from Community Fair Trade soya beans. The organic, non-GM beans are grown without the use of harmful pesticides by the Capanema Farmers in southern Brazil.

The ‘Vitamin E’ range provides effective protection and hydration to give you a clean, refreshed and nourished skin. Enriched with vitamin E harvested from wheatgerm oil, the products in the entire range act as powerful antioxidants increasing the smoothness and suppleness of the skin whilst providing hydration and protection.That’s why we include wheatgerm oil, extracted from wheat kernels, as it’s one of the richest natural sources of vitamin E. One product from the range is sold every three seconds.*
It’s amazing what you can get from a wheat kernel.
Vitamin E range is the perfect solution for your skin to stay hydrated this season.

Hydrate and protect your skin

Your skin is exposed to damaging environmental stresses, pollutants and free radicals on a daily basis, which can cause dehydration. But help is at hand with our Vitamin E Skin Care. Enriched with some of Mother Nature’s incredible moisturisers and antioxidant Vitamin E, the range provides effective daily protection, to help guard the future of your skin.

Community benefits!

Because we only buy organic soya oil through our Community Fair Trade programme for use in our products, you can be sure that your purchase also benefits a community in need. Our trade with the small-scale farmers in Brazil not only enables them to receive a fair price for their produce, the social premium paid by The Body Shop also helps support a community development project that provides training in production and health.

Choose the hydration protection that’s right for you with vitamin e for all skin types for very dry skin intense moisture cream moisture cream

This luxuriously silky moisturiser locks in moisture for long-lasting hydration and helps to restore skin’s natural moisture barrier. A skincare icon since 1977. Loved all over the world, our bestselling daily moisturizer is light and easily absorbed. It leaves skin softer, smoother and healthier-looking

The iconic Vitamin E range consists of the following products:

Vitamin E Cream Cleanser 200 ml

Creamy cleanser with a unique skin softening complex that can be wiped off with tissue or rinsed away with water to leave skin feeling soft and clean.

MRP – Rs 695

Vitamin E Gentle Facial Wash 100 ml

A gentle facial wash that lathers to remove dirt and make-up, leaving skin feeling clean and soft.

MRP – Rs 595

How to use

Dampen a piece of cotton wool with Vitamin E Cream Cleanser and wipe it gently upwards and outwards without dragging your skin.
Lather Vitamin E Gentle Facial Wash or Vitamin E Cleansing Bar gently and apply to your face and your neck with fingertips in an outward circular motion.

Vitamin E Hydrating Toner 200 ml

Smoothes away the last traces of make-up, grime and cleanser, leaving skin ready to absorb the full benefits of Vitamin E moisturiser of your choice.

MRP – Rs 795

How to use

Dampen a piece of cotton wool with Vitamin E Hydrating Toner and
wipe it gently upwards and outwards without dragging your skin.

Vitamin E Eye Cream 15 ml

An exceptional cream to help reduce the appearance of fine lines, puffiness and dark circles – leaving the skin around the eye area soft and hydrated.

MRP – Rs 895

Vitamin E Moisture Serum 30 ml

A concentrated pre moisturiser treatment for the skin, for continuous, enhanced moisturisation and protection. Skin is instantly smoothed and protected over time with regular regime use.

MRP – Rs 1195

How to use

Dab a few dots of Vitamin E Eye Cream around the upper and lower contours of the eye and gently pat in using your fourth finger. Press your eye lid gently with both of your fourth fingers and increase pressure gradually for 3 seconds. Release and repeat 3 times.

Vitamin E Moisture Cream 50 ml (For normal skin)

Our most popular day cream, Vitamin E Moisture Cream is easily absorbed and has the lightness of a lotion with the moisturising benefits of a cream. Based on a survey of over 2,000 women around the world**, the number one thing they liked about this cream is that “it’s effective, it really works”. **Based on a 2011 survey of 2,247 women in the UK, US and Hong Kong

MRP – Rs 895

Vitamin E Intense Moisture Cream 50 ml (For very dry skin)

A luxurious, silky moisturizer formulated especially for very dry skin. Locks-in moisture to provide long-lasting hydration and protection. Helps to restore the skin’s natural moisture barrier with regular use. Skin is left feeling silky smooth, comforted and well protected.

MRP – Rs 1095

Vitamin E SPF 15 Moisture Lotion 50 ml

 An easily absorbed lotion that moisturises and protects while providing a broad sun spectrum protection.

MRP – Rs 1195

Vitamin E Nourishing Night Cream 50 ml 

A rich cream that provides intensive nourishment while you sleep. Awaken to soft, supple and smooth skin.

MRP – Rs 1095

Vitamin E Cream Exfoliator 75 ml 

Gently scrub off dull skin cells to reveal a fresh-looking complexion. With jojoba beads to gently remove dead skin Cells

MRP – Rs 795

Vitamin E Sink-in Moisture Mask 100 ml

A light, creamy gel mask that provides instant relief and restores the skin to its optimum moisture levels. For a more intensive moisturizing treatment, massage the mask into the skin and leave on overnight.

MRP – Rs 495

Vitamin E Face Mist 100 ml

Experience instant hydration with this light, refreshing face mist with the delicate scent of pure rosewater. Vital on a plane and fantastic in any air-conditioned room.

MRP – Rs 620

Vitamin E Lip Care SPF 15 4.4 g

This lip protection with a subtle vanilla flavour protects from UV exposure, wind and dehydration, and leaves lips silky smooth.

MRP – Rs 350

How to use

Dab a few drops of Vitamin E Aqua Boost Sorbet, Vitamin E Moisture Cream (for day) or Vitamin E Intense Moisture Cream (for day/night) and Vitamin E Nourishing Night Cream (for night) around the face and gently work your face in upward and outward stroking motions 

Vitamin E Facial Oil 15 ml

An aromatic, pre-moisturiser treat for the skin to boost moisturisation, nourish the skin when used as part of a daily regime. Absorbs quickly into the skin to leave it feeling soothed, silky-smooth and perfectly prepared for your daily moisturiser. Ideal for dry skin. Non comedogenic
MRP – Rs 1295
Vitamin E Body Butter

This vitamin E-rich Body Butter provides round-the-clock hydration. It is quickly absorbed and leaves skin feeling softer and smoother.
  • Leaves skin softer and smoother.  
  • Buttery texture

MRP – Rs 995

Vitamin E Cleansing Wipes 22 sheets

Keep these tucked in your gym bag for quick post-workout cleansing. Convenient and easy to use cleansing  wipes that remove make-up and impurities, cleanse, tone, moisturize and protect the skin, leaving it feeling refreshed, soft and smooth. 

MRP – Rs 495

Vitamin E Hand & Nail Treatment 75 ml

This vitamin E-rich hand cream moisturises dry hands, conditions nails and softens cuticles.
  • Conditions nails
  • Softens cuticles  
MRP – Rs 695

Vitamin E Illuminating Moisture Cream 50 ml

This daily moisturiser contains light-reflective particles for a healthier-looking glow.
  • Daily hydration
  • Enhances radiance 
MRP – Rs 1195

Vitamin E Facial Cleansing Bar 100 g

A vegetable-based soap that lathers onto the skin to leave it feeling cleansed, lightly moisturised, soft and refreshed. Especially formulated for use on the face, it can also be used on the body.

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